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Killing us Softly

October 16, 2010

Killing Us Softly Part One

“Most women who have had breast implants loose sensation in their breasts, so their breasts become an object of someone else’s pleasure rather than pleasurable in themselves.”

The last bit, in part one, the part I just quoted is incredibly important. Something switched in my brain when I heard that, and realized the implications. I instantly became a hell of a lot more accepting and loving of my own breasts. Flaws (imagined or real) and all. If they could hear, I would tell them how much I love them. Fuck it, I’ll do it anyways. Breasts, I love you!

Killing Us Softly Part Two

Soon, you’ll [both] be taking up less space.

Here we go again with issues of visibility, they just keep coming up lately, or maybe I’m just primed to take more notice of them as of late. How messed up is that? The copy editor was/is very clever and obviously sold his/her/their soul to the devil. You should never ever listen to anyone who tells you that you don’t belong in this world.

Killing Us Softly Part Three

Ok, I find eroticised violence to be kind of hot in some instances. Maybe that means there’s something wrong with me, but then again maybe not. However, the “Bitch” sign with the boy figure pointing a gun a the girl figure was just plain fucked up.

Killing Us Softly Part Four

I want someone I can tell my deep dark secret to, what about you?

We all loose, and we loose very badly when we are told that one gender can have only one set of human qualities and one gender only the other.

Ok, this is a very simplistic analysis of gender and it doesn’t take into consideration other realities. I’m seriously wondering whether ads are responsible for the creation of gender in the first place, but regardless of whether you are male bodied or female bodied or male identified or female identified (I read somewhere there are 30 different possibilities), we all loose when we are told that when we inhabit a specific body we have to be a certain way. There is simply nothing to be gained in a world where the stuff that Jean is talking about here is valued and perpetuated no matter who you are or how you identify. We all need to add to this conversation to widen the scope, but Holy Hell this is a pretty great beginning. Also, I really like the sound of her voice. I find it very reassuring for some reason.

Trailer for Killing Me Softly 4 (the newest installment in this series)

Ok, so this trailer is a bit of a repetition of the other videos, but I added it in there, cause I like the Cindy Crawford quote, which isn’t in the other video. You know the one, where Cindy Crawford says: “I wish I looked like Cindy Crawford.” It’s clever and makes a good point, so there.

4 Comments leave one →
  1. Jessie permalink
    October 17, 2010 6:50 am

    you know. I love this woman. A male teacher actually introduced our class to her second documentary in high school. It totally changed my life and my way of thinking (critically about advertising).

    I don’t think that this is simplistic at all. I think this is pretty dead-on and really not that complicated to understand. If I were to be critical, I think it would be beneficial for Jean to add more about men (though she does mention advertising for men a bit). Not only because it’s an issue (and just because it’s less obvious, doesn’t mean it’s not worth discussing), but also because of what she mentions about dehumanizing/thinking of women as objects/unrelateable. I think if you start to see the effects of advertising on your OWN self-worth or self-imagine, you might be more likely to empathize with others on this same topic.

    Men should be concerned about the ways they’re being socialized/brainwashed too.

    i really like her focus on how advertising isn’t only detrimental to ourselves, but to our relationships. Whether they’re romantic or not, I think a detailed analysis of HOW would be interesting. I have some ideas.

    Being in the midst of a feminist social theory class, I can tell you that the more I read about this kind of crazy, illogical, capitalist mind-screw, the more I want to commit to being a socialist.

  2. October 17, 2010 11:45 am

    Jessie,

    I agree with what you are saying, but to clarify when I said this was a simplistic analysis of gender, I wasn’t saying that her analysis of traditional gender roles was simplistic in itself, but rather that it was just that “traditional”. Her video, lectures, etc, focus on mainly straight, male bodied, and female bodied binaries. The gender binary that she looks at is simplistic not her analysis of it. Simplistic because gender is a much broader category/idea/construct/whatev than what we traditionally consider it to be.

    You should check out the blog Critical Masculinities http://criticalmasculinities.wordpress.com/ if you’re interested in reading about the masculine identity in society and culture.

    Also regarding this: “I really like her focus on how advertising isn’t only detrimental to ourselves, but to our relationships. Whether they’re romantic or not, I think a detailed analysis of HOW would be interesting. I have some ideas.”

    I’d love to hear your ideas.

  3. Jessie permalink
    October 17, 2010 12:46 pm

    I agree with what you’re saying about gender…

    but I kind of think the whole idea that she’s pointing out the perversion and obsession with only two genders is a reflection of how narrow the criteria for gender IS in the media…

    what I’m right now makes me think: man + woman = procreation = workers = $$$ = sustained capitalism…there’s a great reason for advertising to promote sex and traditional gender roles, and sexist ideals, etc…all to do with $$ and power.

    it’s sad and I don’t believe that it’s ok, but I can see why advertising does not cater to a different demographic…

  4. October 17, 2010 1:01 pm

    the perversion and obsession with only two genders is a reflection of how narrow the criteria for gender IS in the media…

    You’re right. That’s a good point.

    I just watched JFK the other night, which is the Oliver Stone movie (3 plus hours long) about the assassination of John F Kennedy. Man, the $$ and power issues outlined in that film are crazy. I can’t believe that their are people out there that will go to the lengths to which they go to maintain their status in life.

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